Using Cache Date Effectively

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Here’s the importance of finding the cache date on a web page. When you’re conducting a linking campaign to get your website ranked in the major search engines. The paramaters that is important are:

  • The linking page is not from a “bad neighborhood”
  • The linking page is relevant to your topic
  • The link anchor text is relevant to the keywords
  • The linking page has a good PageRank

When it is decided that the link has met its requirement, be sure to check the cache date.  Most of the time we go to great lengths to to make sure the site is a real link, but we forget to ensure that Google is actually spidering the page.

Because if the page isn’t, the link is worthless. This is probably the most important step that too many webmasters fail to check.

Imagine cache dates as a dairy product like cheese or milk set in your fridge. Its usually good within three weeks. Beyond that, you start having “problems,” right?  The same is true with indexing. If a page goes longer than three weeks without being indexed by Google, there’s a problem.

There are SEO software that can check the cache dates, but the easiest way for the webmaster on a shoe budget. Just go to Google and put its URL after cache: in the search box and if it is indexed it should show up at the top of the web page.  Below the snippet you will see the date of cached .

No matter which industry you’re in:

You don’t want to be linking to a page that have no link juice to offer.

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One Comment Add yours

  1. Thanks for the insight.

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